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The Ice Cream Canteen

E-COMMERCE • SOCIAL • DESIGN • COPYWRITING 

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WE ALL SCREAM FOR…

The Ice Cream Canteen’s cool new design & Black Friday sale

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The vacuum-insulated Ice Cream Canteen lets you enjoy perfectly chilled ice cream for hours. Just in time for Black Friday, it got a cool lid redesign that fits more pint styles plus a restock of people’s favorite colors. To celebrate, the company decided to offer the product at its lowest price ever.
 

In just one week, we whipped up the perfect combo to drive purchases: a scoop of multichannel strategy with a generous dollop of performance creative, all topped with a clear CTA about the sweet deal. 

DIG INTO THE CAMPAIGN

Like a dessert aficionado creating the perfect sundae, we considered every ingredient of the advertising campaign, from smooth story flow across channels to eye-catching copy and design to a (dare we say it? of course we dare) positively sublime web UX. 

A Glimpse of the Craft

Click-Worthy Promo Emails

Social Ads to Savor

An E-Commerce Page That Seals the Deal

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